Backups Are Still Your Best Investment
Articles

Backups Are Still Your Best Investment

Technology

Contributor: Matt Dubay


When organizations think about cybersecurity investments, they often focus on firewalls, antivirus software, multifactor authentication, and employee training.

Those are all important pieces of a strong security strategy. But if you asked me where most organizations can get the greatest return on their security investment, my answer might surprise you: Backups.

In fact, if I had to generalize across industries and organization sizes, I’d say that backups and disaster recovery planning remain among the best investments a business can make. That might not be the most exciting answer, but after years of working with organizations across Michigan, I’ve seen firsthand how the right backup strategy can be the difference between a manageable disruption and a prolonged business interruption.

Why Backups Matter More Than Ever

Cybersecurity threats continue to evolve, and so do the tactics used by attackers.

Years ago, a backup was often viewed as insurance against hardware failure, accidental deletion, or natural disasters. Today, threat actors frequently target backup systems as part of a ransomware attack or other compromise. They know that if they can eliminate your ability to recover, they gain leverage.

That’s why simply having a backup isn’t enough anymore.

Organizations need to know:

  • Where backups are stored
  • How often they’re being completed
  • Whether they’re protected from compromise
  • How quickly systems can be restored when needed

Too often, businesses assume they’re protected simply because they have backups. The reality is that many organizations don’t fully understand their recovery capabilities until they’re forced to test them during an emergency.

Understanding the 3-2-1 Rule

One of the most widely accepted backup strategies in the industry is the 3-2-1 backup rule:

  • Maintain three copies of your data
  • Store those copies on two different types of media
  • Keep one copy offsite or offline

The goal is redundancy. If one system fails, another copy is available. If a cyberattack impacts production systems, recovery options remain.

This approach has stood the test of time because it reduces risk and improves resilience. A single backup location creates a single point of failure. Multiple copies stored in multiple locations provide far greater protection.

A Backup Is Only as Good as Your Ability to Restore It

One of the most important conversations I have with clients isn’t about backups. It’s about recovery. Having backup files is one thing. Successfully restoring critical systems under pressure is another.

I’ve worked with organizations that believed they had a solid backup strategy in place, only to discover challenges when it came time to recover data quickly. In many cases, the issue wasn’t the backup itself. It was the lack of testing.

A backup that has never been tested shouldn’t be considered a recovery plan.

That’s why disaster recovery testing is so important. It helps answer questions such as:

  • How long will recovery take?
  • Which systems should be restored first?
  • Who is responsible for the recovery process?
  • Can the organization continue operating during restoration?

The time to answer those questions is before an incident happens, not during one.

Recovery Time Matters

When a business experiences a major outage, every hour matters.

Employees lose access to systems. Operations slow down. Customers experience delays. Leadership teams are forced to make decisions quickly.

What separates an organization that recovers in hours from one that struggles for days or even weeks often comes down to planning, testing, and preparation.

A well-designed backup and disaster recovery strategy doesn’t eliminate risk, but it significantly improves an organization’s ability to recover and continue serving customers, students, patients, or constituents.

Questions Every Organization Should Ask

Even if you already have backups in place, it’s worth taking a step back and evaluating your current strategy.

Ask yourself:

  • Do we know where all of our backups are stored?
  • Do we have backups in multiple locations?
  • Is at least one backup protected from ransomware and other threats?
  • How often do we test recovery procedures?
  • How long would it take us to recover from a major disruption?

If those answers aren’t clear, there may be opportunities to strengthen your strategy.

Looking Beyond Technology

At the end of the day, backup and disaster recovery planning isn’t really about technology. It’s about:

  • keeping your organization operational
  • protecting the information your team relies on every day
  • And ensuring that when the unexpected happens, you have a path forward.

Cybersecurity tools, monitoring solutions, and employee training all play important roles in reducing risk. But when it comes to protecting your ability to recover, backups remain one of the smartest investments an organization can make.

Want to understand your backup and disaster recovery readiness better? The Yeo & Yeo Technology team can help evaluate your current environment, identify gaps, and develop a recovery strategy designed to support your organization long term. Contact us.